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Life's Simple Ingredient
Remember Mad Magazine? It doesn't seem like a natural fit for a consumer brand like Life's Simple Ingredient, but the fold-in format was the perfect way to show off the versatility of wheat.
LSI also continually leverages digital advertising, social media and targeted ads to keep wheat top-of-mind for Albertans as an essential and wholesome source of everyday nutrition.
Company or Industry-Funded Advertising Tactic Directed at the General Public
Life's Simple Ingredient Fold-in Ad
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